CMOtech US - Technology news for CMOs & marketing decision-makers

Customer Journey stories - Page 5

Friendly australian eyewear store interior glasses staff customer

Australian retailers lead in customer service as eyewear excels

Fri, 21st Nov 2025
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customer journey
Australian eyewear retailers Specsavers and OPSM top customer service rankings, while Bendigo Bank leads non-retail brands in KPMG's CX excellence study.
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SAS earns top marks for customer interaction software leadership

Thu, 20th Nov 2025
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customer journey
SAS has been named a leader in real-time interaction software for its Customer Intelligence 360, excelling in AI and data-driven customer engagement.
Andrew borthwick profile shot

Driving outstanding customer experience with customer centricity and supportive technology

Thu, 20th Nov 2025
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customer journey
Businesses must blend human interaction with digital innovation to deliver personalised, customer-first experiences that build trust and simplify processes.
Australian shoppers online shopping smartphones laptops shopping bags parcels major sales

Black Friday sales hit record AUD $6.8 billion amid online buzz

Thu, 20th Nov 2025
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customer journey
Australian shoppers are set to spend a record AUD $6.8 billion during Black Friday to Cyber Monday, with social media buzz driving soaring online engagement.
Uk customer service ai integration digital interface data charts

AI & contextual intelligence redefine UK customer expectations

Thu, 20th Nov 2025
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customer journey
Zendesk's report reveals UK consumers expect faster, personalised service combining AI, data and human insight to solve issues on first contact.
Shopper using laptop with ai generated summary bubbles for online shopping trust

AI shifts product discovery as 42% trust summaries over sites

Thu, 20th Nov 2025
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customer journey
A global survey finds 42% of shoppers trust AI-generated product summaries over websites, signalling a shift in how brands are discovered online before Black Friday.
Business professionals ai handshake airport lounge airplanes globe motifs

IGT Solutions & NiCE expand global AI customer experience deal

Wed, 19th Nov 2025
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customer journey
IGT Solutions expands its partnership with NiCE to deploy AI-driven CXone Mpower platform, enhancing global customer experience in aviation and travel sectors.
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There’s nothing artificial about AI’s impact on the real estate market

Tue, 18th Nov 2025
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customer journey
Artificial intelligence is transforming UK real estate by automating tasks, improving valuations, and personalising buyer experiences with smarter technology.
Ps phil smith informal

Why AI will fail without a single version of truth

Tue, 18th Nov 2025
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customer journey
AI chatbots are failing to improve customer service as incomplete data and trust issues cause frustration, prompting firms to reintegrate human agents.
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Why Build “Faster Horses” When What you Need is a Car?

Tue, 18th Nov 2025
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customer journey
AI Advocacy redefines customer service by eliminating frustrating escalations, pairing AI with humans to ensure seamless, continuous support and greater customer trust.
Realistic smartphone chat interface digital assistant icons secure communication

Sinch predicts fivefold growth in AI-driven digital messaging by 2026

Fri, 14th Nov 2025
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customer journey
Sinch predicts AI-driven digital messaging will grow fivefold by 2026, reshaping customer engagement with smarter, faster, and more secure communications.
Colorful online shopping laptops phones festive digital wallet ai assistant

AI, social media & flexible payments to drive festive shopping

Fri, 14th Nov 2025
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customer journey
AI, social media, and flexible payments like BNPL will shape festive shopping as 69% of consumers trust AI to assist their Black Friday and holiday purchases.
Ceo phil draper

SALESmanago appoints Phil Draper as CEO to drive global AI growth

Fri, 14th Nov 2025
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customer journey
SALESmanago appoints Phil Draper as CEO to lead global expansion and enhance AI-driven customer engagement on its platform used by 3,600 firms worldwide.
Australian pharmacy storefront bustling shoppers digital screens loyalty card scan

Priceline Pharmacy expands retail media network with Zitcha

Wed, 12th Nov 2025
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customer journey
Priceline Pharmacy partners with Zitcha to expand its retail media network, tapping into 9.5 million loyalty members with enhanced advertising solutions.
Human call centre agent headset engaging with ai assistant computer modern office

How human agents can work with AI to elevate contact centre outcomes for customers

Thu, 6th Nov 2025
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customer journey
Combining human empathy with AI’s smart automation transforms contact centres, boosting efficiency and delivering personalised customer experiences.
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Amperity introduces Real-Time Profiles for instant personalisation

Tue, 4th Nov 2025
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customer journey
Amperity launches Real-Time Profiles, combining live activity with historical data to enable instant, personalised customer experiences across marketing and service.
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Beyond the transaction: Top loyalty trends for 2026

Fri, 31st Oct 2025
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customer journey
Loyalty experts in APAC predict 2026 will see AI-driven hyperpersonalisation, real-time offers, gamification, and seamless omnichannel experiences revolutionising customer loyalty.
Business professional using digital dashboard charts graphs brand communication customer satisfaction modern office

Customer Science unveils CommScore.AI to enhance brand messaging

Wed, 29th Oct 2025
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customer journey
Customer Science launches CommScore.AI, an AI tool that optimises customer communications to boost brand alignment, efficiency and satisfaction.
Australian family using digital tablet insurance icons data personalisation modern home

IAG partners with Adobe to personalise insurance customer journeys

Thu, 23rd Oct 2025
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customer journey
Insurance Australia Group teams up with Adobe to use AI for personalised, seamless customer experiences across its retail insurance brands.
Interconnected data streams central server australian customers digital devices

Why better data management is the key to exceptional customer experience

Mon, 20th Oct 2025
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customer journey
Customer experience excellence hinges on robust data management, as Australian firms invest in AI and analytics to meet soaring consumer expectations.