CMOtech US - Technology news for CMOs & marketing decision-makers

Customer Journey stories - Page 3

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Salesforce adds shared-context AI tools for retailers

Last month
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customer journey
Salesforce launches Agentforce 360 retail tools to unify AI across marketing, eCommerce and service, promising smoother shopper journeys.
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Genie Goals’ Life Goals book spotlights eCommerce AI

Last month
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customer journey
Genie Goals’ latest Life Goals book showcases 75 eCommerce campaigns, spotlighting AI-driven innovation from global and challenger brands.
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Talkdesk unveils new AI tools for retail & consumer goods

Last month
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customer journey
Talkdesk unveils Commerce Orchestration and Consumer Goods Experience Cloud to coordinate AI-driven retail journeys end to end.
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CEEK warns brands: win machine trust or vanish by 2026

Last month
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customer journey
Brands must build “machine trust” by 2026 or risk vanishing from AI-led discovery as CEEK warns creativity alone will no longer secure visibility.
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AI-driven loyalty programs open $2 trillion opportunity in Southeast Asia

Last month
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customer journey
AI-powered loyalty schemes promise a USD $2 trillion revenue windfall in Southeast Asia as retailers race to master personalisation.
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Loop Returns urges UK retailers to rethink global returns

Last month
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customer journey
Loop Returns warns UK brands that neglected international returns risk eroding margins and loyalty as global eCommerce hits USD $6.3 trillion.
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Google launches Gemini CX AI to unite retail journeys

Last month
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customer journey
Google Cloud unveils Gemini CX AI platform to link retail and restaurant shopping, service and ordering into one joined-up experience.
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Black Friday peak as AI fuels longer online shopping wave

Last month
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customer journey
Black Friday still delivered the peak online surge, but AI-driven search stretched shopping demand across a longer November window.
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Brands shift to centralised platforms as channels grow

Last month
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customer journey
Brands are ditching fragmented martech stacks for centralised platforms as AI, richer messaging and costs expose the limits of siloed channels.
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Quiet quitting exposes the fragility of customer loyalty

Last month
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customer journey
Customers profess loyalty but quietly walk away over price, experience or ethics, exposing how fragile many brand relationships have become.
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Exactly.com predicts AI & agentic commerce for 2026

Last month
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customer journey
Exactly.com predicts AI agents, social commerce and omnichannel retail will redefine trust, convenience and control in 2026 shopping.
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Kentico’s Xperience platform gains top analyst praise

Last month
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customer journey
Kentico’s Xperience platform lands G2 Leader status and top reviews after a year of feature gains and over 100 new digital projects.
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Freshworks hires Kady Srinivasan as AI era marketing chief

Last month
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customer journey
Freshworks names AI-focused marketer Kady Srinivasan as CMO to sharpen its global brand and go-to-market engine in crowded SaaS markets.
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Conviva adds AI pattern analytics to customer journeys

Last month
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customer journey
Conviva expands Digital Product Insights with AI-driven pattern analytics, unifying journeys across apps, websites and conversational agents.
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Study finds value for money eclipses speed & price

Last month
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customer journey
Value for money drives online customer sentiment three times more than price, delivery speed or product quality, a study of reviews finds.
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Razorpay unveils smart checkout offers for Singapore

Last month
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customer journey
Razorpay launches smart checkout discounts in Singapore to nudge shoppers to cheaper payment methods and cut cart abandonment rates.
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8x8 buys Maven Lab to boost APAC CPaaS & messaging

Last month
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customer journey
8x8 buys Singapore-based Maven Lab to scale APAC CPaaS, folding Moobidesk into its CX platform for richer, multi-channel messaging.
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Alteryx names Bill Tabbit-Humphrey as Chief Customer Officer

Mon, 22nd Dec 2025
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customer journey
Alteryx appoints veteran customer experience leader Bill Tabbit-Humphrey as Chief Customer Officer to steer post-sale AI analytics strategy.
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How AI Is actually changing decision-making inside enterprises

Mon, 22nd Dec 2025
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customer journey
AI is reshaping how enterprises turn data into action, speeding decisions by connecting systems, workflows and accountability at scale.
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Lendi Group names new CTO to drive AI-native strategy

Mon, 22nd Dec 2025
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customer journey
Lendi Group promotes Devesh Maheshwari to CTO to spearhead its AI-native transformation across Aussie and Lendi brands by mid-2026.