Latest news - Page 5

Jennifer Catto named executive vice president at Sabre
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digital transformation
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cx
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martech
Sabre appoints Jennifer Catto as EVP and CMO to drive global marketing strategy and growth, leveraging her 25 years' experience in transformational leadership.

Qual at Scale: Unlocking the “Why” at a Whole New Level
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cx
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martech
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ai
Mercury Analytics launches Qual at Scale, an AI-driven tool offering in-depth qualitative research at survey scale for rapid, detailed consumer insights.

Optimizely unveils enhanced Opal AI to boost marketing workflows
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martech
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rpa
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cdp
Optimizely upgrades its AI tool Opal with new features and workflows to boost marketing efficiency within the Optimizely One suite, enhancing task automation.

AI & unified platforms shape the future of self-service
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cx
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martech
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digital entertainment
B2C firms are embracing AI-powered self-service platforms to cut costs and boost customer flexibility, enhancing subscription account management.

NICE & ServiceNow partner on AI to unify customer service
Last month
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crm
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uc
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devops
NICE and ServiceNow partner to launch an AI-powered platform by Q4 2025, uniting customer service and enterprise operations for faster, seamless fulfilment.

RingCentral unveils flexible pay-per-organiser model for events
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uc
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digital transformation
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hyperscale
RingCentral wins Frost & Sullivan's 2025 Global Customer Value Leadership Award and rolls out pay-per-organiser pricing for its Events platform.

SAS announces digital twins, Viya upgrades & sector AI models
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gaming
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data analytics
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digital transformation
SAS announces major updates including digital twins with Epic Games, advancements in AI agents, quantum AI adoption, and new AI governance tools.

Consilium launches UniCRM for contact centre operations
Last month
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crm
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uc
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cx
Consilium Software has launched UniCRM, a new platform that unifies Help Desk, Collections, and Telemarketing to boost contact centre efficiency and customer experience.

How the Orlando Magic are reinventing fandom with data and AI
Last month
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data analytics
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digital transformation
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cx
The Orlando Magic and SAS are revolutionising fandom by using data and AI to personalise experiences, boost ticket sales, and deepen fan engagement.

Unlocking Retail Growth: The WhatsApp Customer Service Revolution
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encryption
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cx
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martech
eCommerce retailers are boosting loyalty and revenue by using WhatsApp's 3 billion-user reach for faster, efficient, and personalised customer service.

Sinch & OneReach.ai partner to boost AI in communications
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uc
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cx
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martech
Sinch partners with OneReach.ai to integrate AI-driven communication tools, enhancing global customer engagement across multiple channels with advanced automation.

Eagle Eye & Ecrebo partner to boost smart receipt marketing
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cx
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martech
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commerce systems
Eagle Eye and Ecrebo have partnered to blend personalised marketing with POS tech, enhancing retail promotions and loyalty programmes at store checkouts.

Transparency urged to build stronger client-agency trust
Last month
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devops
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apm
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software development
Helen Johnson, Tangram's founder, urges agencies to boost transparency in client relationships, citing that 40% of clients may switch partners within six months.

AI-focused marketing risks eroding trust, says new research
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cx
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martech
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genai
New study finds consumers trust companies more when they promote human expertise over AI, especially in personalised services like healthcare and luxury goods.

Only 44% of CIOs seen as AI-savvy by CEOs, survey finds
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digital transformation
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partner programmes
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ai
A Gartner survey finds just 44% of CIOs deemed 'AI-savvy' by CEOs, who stress urgent upskilling to harness AI's business-transforming power.
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Udemy appoints Neeracha Taychakhoonavudh to lead CX
Last month
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digital transformation
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cx
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martech
Udemy appoints Neeracha Taychakhoonavudh as its first Chief Customer Experience Officer to lead global customer success and operations strategy.

Safeguard Global unveils new brand to guide international growth
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hcm
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global expansion
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employer of record
Safeguard Global has unveiled a refreshed brand identity to reinforce its role as a key guide in global workforce management and international expansion.

Retailers boost performance with personalisation & new tech
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digital transformation
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cx
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martech
Cloudinary's survey reveals 93% of retailers see up to 4x better results from personalisation, boosting online and in-store customer experiences globally.

Calabrio appoints Frank Ciccone as new Chief Revenue Officer
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uc
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cx
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martech
Calabrio appoints Frank Ciccone as Chief Revenue Officer to spearhead global sales and growth in customer experience sector.

TeamViewer launches DEX Essentials for smaller businesses
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cybersecurity
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ar, vr & metaverse
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it management
TeamViewer unveils DEX Essentials to extend digital employee experience tools to SMBs, enhancing IT management and workplace efficiency at any size.