Latest news - Page 4
Blackmagic expands Resolve with new Photo page & cameras
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storage
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ai
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windows
Blackmagic adds stills editing to DaVinci Resolve 21 as it unveils new cameras, live audio software and 100G IP production gear.
Anthropic launches Claude for Word with tracked edits
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rpa
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risk & compliance
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erp
Anthropic brings Claude into Microsoft Word as a beta add-in, letting users edit tracked changes, check documents and draft in templates.
Hyland appoints Lubor Ptacek as Product Marketing Chief
Last week
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document management
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data analytics
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digital transformation
Hyland names Lubor Ptacek Senior Vice President of Product Marketing as the software group sharpens its global AI product strategy.
LoyaltyLion returns with Loyalty Connect retention event
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cx
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martech
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omnichannel
LoyaltyLion brings back its Loyalty Connect virtual series, with more than 20 speakers set to unpack retention tactics as acquisition costs climb.
Customer Science names first Chief Operating Officer
This month
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digital transformation
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cx
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martech
Customer Science appoints James Johnstone to its new Chief Operating Officer role as it accelerates UK and US expansion after rapid Australian growth.
HI USA taps Cloudbeds to streamline hostel network
This month
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digital transformation
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rpa
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productivity
Hostelling International USA turns to Cloudbeds to modernise operations across its largest US hostel network, aiming to cut admin and improve staff control.
World Cup ad spend at risk from campaign data flaws
This month
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gaming
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martech
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digital entertainment
World Cup ad data flaws could put USD $3.9 billion in spending at risk, as Grasp warns inconsistent campaign naming may distort reporting.
Atlassian adds AI visuals & partner agents to Confluence
This month
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saas
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devops
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digital transformation
Atlassian adds AI visuals and partner agents to Confluence as Remix turns pages into charts, prototypes and presentations.
AI skincare searches surge as consumers seek guidance
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martech
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personalisation
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cdp
AI skincare searches jump 2,647% as Fresha says beauty buyers are turning to image analysis, smart devices and app-led routines for guidance.
System1 adds AI-led tools to Test Your Ad platform
This month
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data analytics
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martech
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partner programmes
System1 adds AI-led reporting and predictive tools to Test Your Ad, aiming to speed up creative analysis while keeping consumer testing central.
Minor Hotels unveils global AI platform with Google
This month
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uc
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data protection
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data analytics
Minor Hotels teams up with Google, Salesforce, OneTrust and Deloitte on an AI-led data platform to sharpen guest service across 640 properties.
Atlassian adds AI Remix & partner agents to Confluence
This month
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data analytics
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digital transformation
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rpa
Atlassian rolls out Confluence Remix and partner agents for Lovable, Replit and Gamma to turn pages into visuals, prototypes and presentations.
Shoppers turn against AI social content, survey finds
This month
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cx
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martech
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partner programmes
Shoppers increasingly prefer human-led social posts over AI-generated material, with Gen Z driving brands towards micro-influencers and niche creators.
LoopMe launches Chartboost Direct for app publishers
This month
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gaming
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martech
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digital entertainment
LoopMe unveils Chartboost Direct to help app publishers tap brand ad spend as AI usage reshapes search, web traffic and mobile gaming habits.
Opia expands promotion cover as brands seek budget certainty
This month
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risk & compliance
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e-commerce
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cfo
Opia widens promotion protection for brands as volatility, inflation and fraud fears push marketing teams to seek tighter budget control.
Pivoting marketing strategy in the face of a recession
This month
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cx
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martech
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partner programmes
Fractional Chief Marketing Officers say brands must ditch blanket discounting, sharpen value messages and tailor offers as households split into two wallets.
PayPal brings payment links to Canva's 265 million
This month
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saas
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digital transformation
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fintech
PayPal brings payment links into Canva for 265 million users, letting creators, entrepreneurs and small firms sell from designs with QR codes and checkouts.
Trustpilot launches AI search tools for brand visibility
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data analytics
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cx
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martech
Trustpilot rolls out AI search metrics and review tools as brands race to stay visible in generative shopping results.
Retail websites worst for accessibility, report finds
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cx
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martech
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risk & compliance
Shopping sites top accessibility failure list as WebAIM finds 71 errors per page and disabled users struggle to complete purchases.
Superdry appoints Verde Digital to boost organic search
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digital transformation
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martech
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partner programmes
Superdry & Co turns to Verde Digital for SEO and AI search support as the rebranded retailer targets broader fashion discovery worldwide.