Consumer Trust stories - Page 3

Brands rapidly adopt NFC packaging as 49% of consumers are willing to pay more for connected products offering transparency and authenticity.

AI, social media, and flexible payments like BNPL will shape festive shopping as 69% of consumers trust AI to assist their Black Friday and holiday purchases.

Nearly half of retailers face rising AI-driven cyber attacks, with just 25% prepared for these sophisticated threats amid growing supply chain security concerns.

Corsearch's Revenue Recovery 360 solution helped major brands cut counterfeit activity by 50%, recovering over USD $100 million in lost profits globally.

A survey shows 73% of shoppers use AI tools, raising new fraud risks and liability concerns for merchants during the rise of agentic commerce.

Paytronix report reveals restaurant orders are up to four times faster on native mobile apps than web, boosting loyalty and repeat customer purchases.

A global survey reveals 33% of Gen Z and 26% of Millennials prefer AI platforms over search engines for shopping advice, signalling a shift in consumer habits.

Despite 93% confidence in defences, 62% of organisations faced mobile app breaches last year, prompting a shift towards proactive security in development.

Forter launches new tools to help retailers track and manage rising agentic AI traffic, boosting fraud detection and enhancing eCommerce security.

Despite 93% confidence in defences, 62% of firms faced mobile app breaches costing an average of USD $6.9 million in 2025, says Guardsquare study.

Visa's plan to use AI agents for automatic payments sparks debate over security risks and whether consumers will trust machines handling their money.

Global happiness falls to 58% in 2025, yet customer service satisfaction rises, boosted by growing trust in AI-powered support worldwide.

AI personalisation boosts customer spend by 75%, yet only 15% of consumers fully trust brands with their personal data, says Twilio report.

New study finds consumers trust companies more when they promote human expertise over AI, especially in personalised services like healthcare and luxury goods.

Nearly half of consumers would trust brands more using passkeys instead of passwords, with 56% of 25-34-year-olds supporting the shift, says Thales study.

Inriver unveils 'Control the Product Data Current' vision, enhancing product data accuracy and AI tools to meet evolving buying habits and market demands.

Consumer genomics company 23andMe's bankruptcy has raised serious concerns over the security of sensitive genetic data for its 15 million customers.

A new survey reveals consumers in Australia and New Zealand are keen to pay more for sustainable household products, despite doubts over corporate claims.

Thales' 2025 Digital Trust Index reveals plummeting consumer trust in digital services, with 82% abandoning brands due to data privacy fears.

A recent Outpayce study reveals that over 70% of travellers prioritise payment security over discounts, highlighting growing concerns over cyber fraud in travel.