CMOtech US - Technology news for CMOs & marketing decision-makers

Business strategy stories - Page 4

Margaret 18  1

Why gender equity in tech is a core performance lever

Thu, 29th Jan 2026
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productivity
Gender equity in tech is no longer a moral sidebar but a core performance lever, boosting execution, innovation, retention and resilience.
John harris jemma enright eddie foo(2)

JCDecaux reshapes ANZ team with three executive hires

Fri, 23rd Jan 2026
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partner programmes
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marketing
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ciso
JCDecaux has overhauled its ANZ leadership, hiring three senior executives to lead sales, product and strategy across the region.
Enterprise qa dashboard charts metrics risk collaboration scene

Testlio unveils LeoInsights to turn QA data into strategy

Fri, 23rd Jan 2026
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gaming
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devops
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data analytics
Testlio launches LeoInsights AI to turn fragmented QA metrics into executive-ready insights on risk, release velocity and testing investment.
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Bolt Insights maps how AI will reshape research by 2026

Sat, 17th Jan 2026
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data analytics
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digital transformation
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partner programmes
Bolt Insights predicts AI-driven, real-time insight, dynamic personas and a new strategist role for researchers will redefine the sector by 2026.
Us open plan office automation vs collaboration ai transformation

Forrester: AI to drive modest job losses, not apocalypse

Thu, 15th Jan 2026
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digital transformation
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hcm
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partner programmes
Forrester says AI will cut US jobs but stop short of apocalypse, driving 6% of losses by 2030 while reshaping millions more roles.
Boardroom 2026 ai investment vs cyber geopolitical risk tension

Forrester warns on 2026 tech budgets amid AI shifts

Wed, 14th Jan 2026
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uc
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semiconductors
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data analytics
Forrester flags cooler optimism for 2026 tech budgets as leaders juggle AI-driven investment plans with rising geopolitical and cyber risks.
Mark junge   gallagher security

Security now central to business decisions, says report

Wed, 14th Jan 2026
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data analytics
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digital transformation
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socs
Security teams are moving from gatekeepers to strategic partners, with ROI and integration now central to security investment decisions.
Global executive boardroom ai brain icons financial growth chart

AI shifts from cost cutting to growth in boardrooms

Wed, 14th Jan 2026
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digital transformation
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ai
Global enterprises now see AI less as a cost cutter and more as a revenue engine, with agentic tools and Chief AI Officers rising in boardrooms.
Global executives ai revenue chart boardroom city skyline

AI strategies shift from cost-cutting to growth focus

Mon, 12th Jan 2026
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digital transformation
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partner programmes
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ai
Business leaders now see AI chiefly as a growth engine, with most shifting strategies from cost-cutting to revenue and innovation gains.
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Freshworks hires Kady Srinivasan as AI era marketing chief

Thu, 8th Jan 2026
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saas
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digital transformation
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cx
Freshworks names AI-focused marketer Kady Srinivasan as CMO to sharpen its global brand and go-to-market engine in crowded SaaS markets.
Ai team brain network legacy to cloud modernization automation

SLK named Major Contender for AI app transformation

Mon, 29th Dec 2025
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devops
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manufacturing
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digital transformation
SLK named Major Contender in Everest Group 2025 AI app transformation ranking as enterprises rush to modernise legacy tech for AI at scale.
Holiday returns cluttered warehouse conveyor staff sorting parcels

Retailers hit by 'Christmas Returns Hangover' surge

Wed, 17th Dec 2025
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uc
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data analytics
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cx
Retailers brace for a “Christmas Returns Hangover” as eDesk reports a 45% spike in return requests from 26 December, denting profits.
Executive team on rising arrow graph ai driven revenue growth

AI leaders surge ahead in growth & profitability

Tue, 9th Dec 2025
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data protection
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digital transformation
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partner programmes
A global NTT DATA study finds AI leaders are 2.5 times likelier to see double-digit revenue growth and triple the profit margins of peers.
Two human like robots exchanging glowing digital coins circuit background ai micropayments crypto tech

Explainer: How will AI Agents pay each other using the x402 payments protocol

Fri, 5th Dec 2025
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crypto
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fintech
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martech
The x402 protocol revives HTTP 402, enabling AI agents to make instant micropayments autonomously using crypto, transforming digital commerce in 2025.
Databricks

Datadog launches Bits AI SRE to automate incident resolution

Wed, 3rd Dec 2025
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siem
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partner programmes
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physical security
Datadog launches Bits AI SRE, an AI-driven agent that automates incident response, cutting troubleshooting time and enhancing resolution speed for engineering teams.
Scott

Smartsheet appoints Scott Torrey as Chief Revenue Officer to boost global growth

Tue, 2nd Dec 2025
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cx
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martech
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partner programmes
Smartsheet appoints Scott Torrey as Chief Revenue Officer to drive global revenue growth and boost enterprise adoption of its work management platform.
Online shopping cart with payment methods credit cards mobile wallets

E-commerce businesses urged to treat payments as profit drivers

Wed, 26th Nov 2025
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cx
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martech
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partner programmes
E-commerce firms are urged to view payments as profit drivers, with C-suite support key to boosting revenue and enhancing customer experience, says Ecommpay.
Image001

Emirates partners with OpenAI to drive AI adoption across airline

Sat, 22nd Nov 2025
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digital transformation
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cx
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martech
Emirates has partnered with OpenAI to integrate AI, including ChatGPT Enterprise, across its operations, enhancing services and staff training in aviation.
Business professionals analyzing charts managing software licenses cost control

Portal26 launches GenAI tool for AI software cost control

Fri, 21st Nov 2025
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partner programmes
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genai
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ai
Portal26 unveils GenAI Licence Intelligence module, helping firms oversee AI software licences, control costs, and maximise investment returns.
Craig elimeliah  chief creative officer 720

What you don't automate shows what creativity really means

Thu, 20th Nov 2025
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digital transformation
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cx
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martech
As automation becomes universal, companies' true edge lies in what they choose not to automate, preserving human creativity and judgment.