Reputation management stories
AI hiring slowdown pushes employers to scrutinise online reputation, raising the bar for trust and squeezing early‑career candidates.
Sphere has launched a GEO platform enabling real-time control of personal and business AI profiles across major language models like GPT-5 and Gemini.
Yext predicts AI will overhaul online discovery by 2026, as trust in AI search grows and brands race to be chosen by algorithms.
Data centres can't PR their way out of scrutiny; only clear, consistent brands will rebuild trust in power-hungry infrastructure.
Small firms across Australia and New Zealand turn to AI to sharpen 2026 growth, boost service standards and tackle persistent staff shortages.
Gartner says six trends from hybrid computing to geopatriation will redefine IT infrastructure, operations and risk planning by 2026.
Thryv has launched an AI marketing tool in Australia and New Zealand to help home service businesses automate sales and boost their online presence.
Wayvia launches AI-powered Prowl platform to monitor and enforce real-time pricing, protecting brands' margins amid volatile retail conditions.
Hivekind AI launches PR Agent, an autonomous digital worker helping B2B tech firms enhance media relations with real-time communication intelligence.
Bitsight launches Brand Intelligence, an AI tool to detect and swiftly tackle phishing and brand threats targeting companies and executives.
C-suite leaders must now manage reputations shaped by AI narratives from ChatGPT and others, facing both misinformation and unavoidable truths.
Norton has enhanced its Small Business service with Dark Web and Social Media Monitoring to help firms counter rising cyber threats in 2025.
LegitScript has launched automated Global Business Identity Check and U.S. TIN Verification to speed and improve merchant onboarding worldwide.
InMoment has launched AI Auto Responding in APAC, automating personalised customer review responses to ease workloads for multi-location businesses.
Fire on the Hill launches GEO service to help brands shape and track their presence in AI-generated search results, boosting visibility and trust.
PR teams face flat budgets, leadership disconnects and AI disruption as they struggle to prove impact and align with business goals.
The two firms launch a joint AI search visibility service to help B2B brands shape how LLMs describe and surface them as people switch away from search engines.
In the AI era, brand visibility hinges on a consistent digital footprint and trusted mentions, reshaping marketing into a strategic investment for lasting influence.
UK firms overwhelmingly back creating Chief Trust Officer roles to tackle rising AI, data privacy, and cybersecurity risks, a new study shows.
AI is making it easier for consumers to file well-crafted complaints, posing new challenges for retailers to manage rising digital grievances effectively.