CMOtech US - Technology news for CMOs & marketing decision-makers

Integration stories - Page 3

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Pello buys ByAllAccounts as Morningstar stays customer

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Pello buys ByAllAccounts from Morningstar in a deal that leaves the data aggregation platform embedded in adviser and investor tools.
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Celonis expands Oracle cloud tie-up for enterprise AI

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Celonis broadens Oracle cloud partnership to let enterprises run its process intelligence on OCI, linking AI tools with business workflows and modernisation.
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Adeptia Automate 5.2 adds AI access to integrations

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Adeptia 5.2 lets AI assistants probe live integration workflows as the software maker adds a Model Context Protocol server for real-time monitoring.
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8x8 wins Gold for Engage at New York design awards

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8x8's Engage platform has won Gold at the NY Product Design Awards, with judges praising its unified workspace for customer-facing staff.
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Gusto buys Mosey to boost small-business compliance

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Gusto acquires Mosey in push to help smaller employers navigate mounting payroll, tax and registration rules across multiple US states.
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Minor Hotels unveils global AI platform with Google

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Minor Hotels teams up with Google, Salesforce, OneTrust and Deloitte on an AI-led data platform to sharpen guest service across 640 properties.
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MSPs face AI adoption hurdle over governance rules

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AvePoint and Omdia find governance and compliance are stalling AI adoption for MSP customers, as demand outpaces providers' readiness.
Avepoint

Governance & compliance block MSP AI adoption, report says

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Governance and compliance are stalling MSP AI rollouts, with AvePoint and Omdia finding operational strain is widening the gap between investment and delivery.
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C3 AI launches C3 Code to speed enterprise AI apps

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C3 AI rolls out C3 Code to help business users build governed enterprise AI apps in hours, with agents handling design, testing and deployment.
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Hapax launches AI platform to automate workplace tasks

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Hapax expands beyond banks with AI platform that spots workplace bottlenecks and deploys task-specific workers, claiming 350 automations in beta.
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ServiceNow makes AI standard across entire platform

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ServiceNow has made AI a standard feature across its platform, adding new tools for enterprise customers in Canada and beyond.
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Optimizely training sparks surge in marketing AI agents

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Optimizely training programme sees 375 AI agents built in five days as waitlist tops 1,500 amid rising enterprise marketing demand.
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Accordion buys A5 to deepen Salesforce consultancy

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Accordion snaps up A5 to widen Salesforce, data and AI services for private equity clients across North America, EMEA and India.
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Levanta acquires Perch+ to expand Amazon marketplace

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Levanta buys Perch+ as it broadens creator and affiliate tools for Amazon sellers, adding hundreds of merchants and publishers to its platform.
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Private equity-backed firms trail venture rivals on AI

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Private equity-backed firms use paid AI tools more than most peers, but many still struggle to turn sponsor pressure into practical finance gains.
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Gainsight adds MCP support for AI retention workflows

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Gainsight adds MCP support to let customer success teams build AI agents that use live account data to automate retention and renewal work.
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Why the next phase of AI adoption will be determined less by models and more by data foundations

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AI adoption's next phase hinges on data foundations, with enterprises needing real-time pipelines, governance and portability to scale safely.
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Datadog launches Experiments to track product impact

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Datadog broadens observability push with Experiments, letting product teams run A/B tests and link release decisions to warehouse and usage data.
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Radix sets Houston industrial AI event for 2026

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Radix has set out a Houston industrial AI event for 2026, aiming to help energy and manufacturing leaders turn pilots into operational gains.
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Gresham renames S&P Global EDM platform as Opus EDM

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Gresham renames acquired enterprise data platform Opus EDM, keeping it separate from Prime EDM and planning AI features for 2026.