Gen Z stories - Page 3

Over half of Gen Z shoppers will back brands aligning with their values this Black Friday, often prioritising ethics over discounts, research reveals.

Bluwhale launches AI-powered Stablecoin Agent to manage digital dollars as stablecoin market tops $300bn, aiming to boost individual investor returns.

A TrustRadius study reveals 95% of professionals use AI weekly, with 69% using it daily, reshaping workplace routines and software choices.

Australians lost over AUD $87,000 to scams last year, with risky cyber habits like password reuse and oversharing on social media putting many at threat.

Holiday shoppers demand quick, eco-friendly delivery but resist paying extra, with UK consumers showing low confidence in on-time arrivals, survey reveals.

Survey finds Gen Z in Canada and the US views education as AI's biggest opportunity, favouring personalised tutoring and adaptive learning systems.

RevOps teams now lead B2B sales success by uniting marketing and sales, boosting win rates by 59% and cutting GTM costs by 30%, says Boston Consulting Group.

AI has boosted phishing success as 44% admit falling for scams, yet only 48% of firms fully use multi-factor authentication, says Yubico survey.

Canadian brands focus on authentic storytelling and earned media to build lasting visibility amid tariffs and rising costs. Short-term campaigns no longer suffice.

Gen Z demands instant replies within 15 minutes and prefers social shopping on apps like Instagram and TikTok, pushing retailers to adopt AI and automation.

A global survey reveals 33% of Gen Z and 26% of Millennials prefer AI platforms over search engines for shopping advice, signalling a shift in consumer habits.

Gen Z professionals urge UK workplaces to adopt visual, AI-powered collaboration tools, citing improved creativity and communication efficiency.

AI-driven referrals to US retail, travel, and banking sites have surged over tenfold since July 2024, reshaping online shopping and boosting engagement.

Taboola reveals five marketing trends shaping fashion and beauty in 2025: authenticity, social commerce, inclusivity, AR, and sustainability drive consumer choices.

A Stack Overflow survey finds 84% of developers use AI tools, yet 46% mistrust AI output, highlighting a growing trust gap despite rising adoption.

Research shows hybrid onboarding is most effective, with 75% satisfaction, while gaps remain in AI use and personalised learning during induction.

Ant International launched Alipay+ Voyager, an AI travel assistant in e-wallets, simplifying itinerary planning, bookings, and local payments across Asia and beyond.

PIXI launches AI platform to transform luxury travel marketing, offering hotels and advisors instant access to curated, secure visual content globally.

Rising inflation and tariffs are forcing global consumers to cut grocery spending, shift to discount retailers, and reduce purchases across several retail categories.

Prezzee and UnionPay International have partnered to expand digital gifting globally, enhancing secure, borderless payment solutions across 183 countries.