Customer Loyalty stories
Tom Miner's new book, Social First Brands, urges companies to build loyalty through authentic social media engagement, not boardroom-crafted marketing.
Portnox appoints Alison Dixon as Chief Customer Officer and launches a Technical Account team to enhance proactive customer support and partnerships.
Energy retailers can boost growth by aiding customers to electrify homes and transport, tackling climate goals while unlocking new revenue streams.
Xero and Constant Contact have launched a free integration linking customer data to automate marketing, helping small businesses boost engagement and efficiency.
Australian eCommerce sees a 27.6% rise in returns despite stricter policies, as shoppers seek flexibility amid rising costs and economic uncertainty.
InMoment has launched AI Auto Responding in APAC, automating personalised customer review responses to ease workloads for multi-location businesses.
Just 11% of retailers are ready to fully scale AI tools, with data challenges limiting wider adoption despite 45% using AI weekly, says Amperity report.
Agentic AI is transforming business with smarter virtual assistants and personalised marketing, reshaping customer experience and operational workflows globally.
A new study shows 61% of UK retailers now have AI leadership, using technology to boost resilience amid a decade of falling sales and tough competition.
A new study reveals 72% of New Zealanders believe brands fail to keep promises, with media firms seen as the worst offenders and financial services ranked best.
Automating billing can boost Australian businesses' profits, cash flow, and customer retention amid rising insolvencies and economic uncertainty.
Australian KrisFlyer members can now earn up to 13,500 miles annually by switching utility and telco plans via Econnex, expanding their rewards options amid rising costs.
A study finds 61% of UK shoppers see brand messages as irrelevant, urging retailers to adopt personalised, omnichannel approaches to engage consumers.
Australian retailers must harness AI and emotional intelligence to meet fast-changing Gen Z and millennial expectations for seamless, personalised shopping.
Most brands invest in customer data unification yet overlook identity resolution, crucial for personalised AI strategies and effective retail media use.
Bell partners with Perplexity to offer eligible Canadian customers free 12-month access to Perplexity Pro AI, valued at nearly CAD $300.
Boost Mobile marks 25 years in Australia with discounted SIMs and bonus data offers on prepaid plans using the Telstra network until October 2025.
Gibson's email revenue soars 120% and engagement doubles after using SAP Emarsys, boosting direct-to-consumer sales and personalised marketing efforts.
Adyen and Atlas have teamed up to integrate payments with restaurant management in Singapore, aiming to cut errors and boost sales in F&B businesses.
One NZ and Advantai Group partner exclusively to help NZ brands launch branded mobile services faster and cheaper using One NZ's award-winning network.