CMOtech US - Technology news for CMOs & marketing decision-makers

Latest news - Page 19

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Campaign management software market to reach $10.2B by 2034
Tue, 23rd Jul 2024
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crm
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data analytics
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digital transformation
The global campaign management software market is set to soar to USD$4.8 billion by 2024 and may reach USD$10.2 billion by 2034, driven by AI and cloud innovations.
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Brightcove partners with FrightPix to launch niche streaming service
Mon, 17th Jun 2024
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smartphones
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personal computing devices
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ios
Brightcove partners with FrightPix to launch a free ad-supported streaming service focused on horror, thriller, and true crime content in the US.
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AI in media & entertainment market to reach USD $51.37 billion
Wed, 29th May 2024
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data analytics
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digital transformation
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digital entertainment
The artificial intelligence in media and entertainment market is set to rise from USD $10.24 billion in 2024 to USD $51.37 billion by 2034, driven by a 17.5% CAGR.
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Andrew Swinand appointed new CEO of Inspired Thinking Group
Tue, 14th May 2024
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martech
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content creation
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creative technologies
Inspired Thinking Group (ITG) appoints Andrew Swinand as new Group CEO, aiming to expand its innovative content marketing solutions for global brands.
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Gender gap narrows in tech sectors across UK, EU & US
Tue, 5th Mar 2024
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ai
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software development
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organisational culture
The gender gap in tech sectors has seen a significant decrease over the past four years, according to a Financial Times report.
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Gypsy Rose Blanchard's Instagram fame bolsters influencer marketing potential
Fri, 2nd Feb 2024
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smartphones
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google
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amazon
Following her release, convicted murderer Gypsy Rose Blanchard has gained a huge following on Instagram, with an impressive 9.8% engagement rate and an estimated media value of up to $3.5m.
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Gretchen Johnson joins Nexxen as new Chief People Officer
Thu, 1st Feb 2024
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martech
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hcm
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partner programmes
Nexxen appoints former Siprocal executive Gretchen Johnson as Chief People Officer, emphasising talent development and company culture.
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Study highlights consumer distrust due to dark design patterns
Fri, 15th Dec 2023
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gaming
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digital entertainment
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data privacy
Dovetail's study finds that 40% of users face financial loss due to 'dark design' tactics on eCommerce platforms.
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Reddit appoints Durgesh Kaushik as VP of International Growth
Tue, 5th Dec 2023
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ai
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ml
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workforce management
Durgesh Kaushik takes up a new role as VP of International Growth at Reddit, aiming to increase global user adoption. .
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Exclusive: Filament drives MDF efficiencies for vendors and channel partners
Fri, 24th Mar 2023
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martech
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digital advertising
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b2b marketing
Filament's B2B-focused agency offering includes content marketing, search engine optimisation, digital advertising and website services.