Latest news

Integral Ad Science widens independent verification on TikTok as search, commerce and lightweight app placements join its measurement coverage.

World expands upgraded proof-of-human system into apps, meetings and AI workflows as Tinder, Zoom and Docusign join new partnerships.

Adobe's Sneaks programme puts early-stage ideas on stage, with Principal Evangelist Eric Matisoff saying the live format can help concepts evolve into products.

Conductor unveils AgentStack to help enterprises track, shape and optimise brand visibility across AI search services and chatbots.

Coral lands USD $12.5 million seed backing to expand AI tools that speed up referrals, prior authorisations and intake for US specialists.

Adobe expands Experience Manager with AI visibility tools as businesses race to control brand truth across chat services and AI-driven shopping.

Adobe launches CX Enterprise Coworker to connect fragmented marketing systems and let AI agents carry out customer experience tasks with human oversight.

Adobe expands GenStudio with Brand Intelligence, giving marketing teams AI tools to bind brand rules, approvals and campaign workflows together.

Adobe unveils CX Enterprise to let brands run AI-powered customer journeys across partner platforms, with new agents, governance and orchestration tools.

Adobe widens AI alliances with Amazon, Google, Microsoft, OpenAI and agencies to embed agent workflows across customer experience tools.

Treasure AI has launched an agentic platform that enables marketing teams to automate customer engagement and campaign execution in real time.

Canva and Klaviyo deepen their tie-up with a one-click route from design to campaign-ready email templates, cutting manual rebuilds for marketers.

Moloco brings performance advertising to connected TV for app marketers, using its mobile AI to measure installs and engagement on the television screen.

Australian teams stand out as AARON awards crown global AI advertising winners, with Thinkerbell and other local collaborators taking top honours.

OpenAI widens Codex with Mac desktop control, browser tasks and new workflow tools for developers as it pushes the assistant beyond code generation.

Wayvia rolls out Shoppable Next Generation to link ad campaigns with confirmed retail sales and Meta purchase signals for brands.

Autonomize AI rolls out healthcare Intelligence Platform V3, adding 160-plus agents and governance tools as US health groups seek faster reviews.

Google brings split-screen AI Mode to Chrome in US, letting users keep chat beside web pages and pull multiple tabs into one query.

Anthropic rolls out Claude Opus 4.7 with sharper coding, stronger image handling and new cyber safeguards, plus fresh API controls and review tools.

Canva expands AI push with conversational design, task automation and workplace connectors in bid to become an agentic platform.