SAS stories
IDeaS scores triple recognition at 2026 HotelTechAwards
Last week
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IDeaS wins twice and places once at the 2026 HotelTechAwards, underscoring growing demand for connected hotel revenue and planning tools.
ADLINK gains IEC 62443-4-1 nod for secure edge R&D
Last week
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ADLINK secures IEC 62443-4-1 certification, formalising a secure-by-design R&D framework for its industrial edge and OT computing products.
SAS forecasts agentic AI to transform banking by 2026
Last week
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SAS predicts agentic AI will run core banking by 2026, reshaping trust, fraud defences, climate risk and quantum-powered decision making.
AI fraud surges as UK public sector lacks defences
Last week
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AI-powered fraud is rising across UK public services as most fraud teams admit they lack the tools, skills and systems to keep up.
Banks tap ‘financial media networks’ for ad revenues
This month
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Banks are turning apps and accounts into ad space, with SAS tipping media networks to lift non-interest income by up to 30% within two years.
Liverpool FC teams with SAS for AI-powered marketing
Last month
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Liverpool strike multi-year deal with SAS to power AI-driven marketing, sharpening global fan engagement and partner campaigns.
Exclusive: SAS says trust gap slows ANZ AI rollout
Last month
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Australia and New Zealand lead global generative AI adoption with 92% of firms prioritising trust, governance and decision efficiency over cost savings.
SAS earns top marks for customer interaction software leadership
Thu, 20th Nov 2025
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SAS has been named a leader in real-time interaction software for its Customer Intelligence 360, excelling in AI and data-driven customer engagement.
AI-powered deepfakes drive surge in global business & consumer fraud
Wed, 19th Nov 2025
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AI-driven deepfakes are fuelling a global surge in fraud, with 77% of anti-fraud experts reporting increased incidents and 83% expecting further rises soon.
Asia Pacific faces trust gap as AI adoption outpaces governance
Wed, 19th Nov 2025
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Nearly half of Asia Pacific organisations trust AI more than warranted, as rapid adoption outpaces governance, risking inefficiencies and compliance gaps.
Machine learning model gives early warning on credit rating shifts
Fri, 14th Nov 2025
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A new machine learning model forecasts corporate credit rating changes early, aiding investors in managing risks amid rising borrowing costs.
Agentic AI adopters expect quantum to shape marketing soon
Wed, 1st Oct 2025
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A study reveals 31% of marketers using agentic AI expect quantum computing to impact marketing within two years, signalling rapid tech adoption.
GenAI drives marketing ROI as 85% of teams expand adoption
Wed, 1st Oct 2025
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Over 80% of marketing teams worldwide now use generative AI, with 85% in EMEA reporting strong ROI and expanded adoption planned for 2026.
Marketers face rising gap in Agentic AI adoption & maturity
Fri, 19th Sep 2025
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A study reveals a widening gap as just 21% of marketers actively trial Agentic AI, while 51% plan investment amid rising adoption disparities.
Global marketers embrace GenAI, reporting ROI & deeper value
Tue, 16th Sep 2025
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A new study reveals 85% of global marketers use generative AI daily, with 80% reporting clear ROI and enhanced customer loyalty through the technology.
SAS named market leader for AI-driven fraud & AML solutions
Wed, 3rd Sep 2025
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SAS has been named Market Leader in AI-driven fraud and AML case management, praised for its stable platform and advanced cloud-native AI features.
Exclusive: SAS CTO Bryan Harris warns AI cost-cutting risks failure
Thu, 28th Aug 2025
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SAS urges enterprises to prioritise data quality and trust as they deploy AI for real business value, blending old analytics with new interfaces responsibly.
Appian appoints Scott Van Valkenburgh to lead global alliances
Wed, 27th Aug 2025
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Appian has appointed Scott Van Valkenburgh as Senior VP to lead global partnerships, aiming to expand its AI-powered automation platform adoption worldwide.
SAS Viya named emerging leader in Gartner GenAI market report
Wed, 25th Jun 2025
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SAS Viya has been named an Emerging Leader by Gartner for its generative AI platform, praised for lifecycle management and responsible innovation features.
SAS launches AI models after USD $1 billion investment push
Mon, 9th Jun 2025
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SAS unveils AI models targeting labour-intensive business tasks, backed by a USD $1 billion investment to boost efficiency across industries.