CMOtech US - Technology news for CMOs & marketing decision-makers

Outsourcing stories

The concept of the Division of Labour introduced by economics philosopher Adam Smith underpins the modern notion of outsourcing. This describes the allocation of specialist tasks to outside experts capable of doing the job better, while potentially reducing costs and allowing the contractor to focus on core business.

IT services are often outsourced to Managed Services Providers, but anything from data entry to server management can be outsourced to the wide range of specialists available today.
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KPMG & INSEAD launch AI governance principles for boards

3 days ago
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digital transformation
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risk & compliance
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KPMG and INSEAD urge boards to tighten AI oversight as they warn that weak expertise could leave directors exposed to rising risk and scrutiny.
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WatchGuard & HaloPSA integrate security tools for MSPs

3 days ago
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firewalls
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digital transformation
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network security
WatchGuard and HaloPSA deepen ties to let managed service providers handle security alerts, licensing and billing from one workflow.
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Oracle adds Lucinity AI investigation tools for banks

5 days ago
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digital transformation
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fintech
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it automation
Oracle expands its financial crime platform with Lucinity's AI investigation tools, aiming to cut compliance workloads for banks and regulated firms.
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Kyndryl launches AI Digital Twin for the workplace

Last week
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it automation
Kyndryl's AI workplace Digital Twin uses Microsoft Foundry to spot IT faults before staff are hit, as firms seek faster, predictive support.
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Arctic Wolf wins Gartner Customers' Choice for MDR

Last week
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cloud security
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cx
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Arctic Wolf earns a strong 2026 Gartner Peer Insights showing for managed detection and response, backed by 241 reviews and a 99% recommendation rate.
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KPMG says executives see managed services as key to AI

Last week
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digital transformation
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partner programmes
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Executives now see managed services as a critical route to scaling agentic AI, with most prioritising AI know-how and security over cost savings.
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Creative ITC hires Lewis Pinner as Chief Revenue Officer

Last week
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storage
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hybrid cloud
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digital transformation
Creative ITC appoints veteran industry executive Lewis Pinner as Chief Revenue Officer to drive overseas expansion and deepen customer growth.
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Flip appoints Amy McDonnell and Lee Nadler to C-suite roles

This month
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digital transformation
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cx
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Flip names Amy McDonnell Chief Customer Officer and Lee Nadler Chief Marketing Officer as the voice AI firm accelerates growth after a USD $20 million Series A.
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AI prompts clients to question expert fees, report finds

This month
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devops
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digital transformation
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partner programmes
One in three firms say clients now think AI can do expert work in-house, raising pricing pressure for agencies and consultancies.
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Huntington picks SEI for private bank platform shift

This month
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Huntington National Bank has chosen SEI Wealth Platform to unify its private banking operations, as the lender seeks a more integrated digital wealth service.
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Mphasis completes Flagstar Bank data centre overhaul

This month
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Mphasis helps Flagstar Bank cut six data centres to two in major US modernisation as the lender boosts resilience without disrupting services.
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NIIT MTS named Fosway digital learning strategic leader

Last month
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digital transformation
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e-learning
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education, learning & training
NIIT MTS secures fourth straight Fosway Strategic Leader nod as the learning services business wins praise for its AI-first approach and global reach.
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Aquablue opens Morristown HQ after 40% workforce rise

Last month
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network infrastructure
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ai
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hybrid & remote work
Aquablue opens Morristown headquarters as Chief Executive Officer Chris Marino hails expansion after workforce growth of more than 40%.
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Risk Ledger expands into Maryland to target US cyber

Last month
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partner programmes
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supply chain
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risk & compliance
UK supply chain cyber firm Risk Ledger opens a Maryland base to build its US team and tap growing demand for third-party risk oversight.
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Rimini Street wins three Stevie Awards for support

Last month
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digital transformation
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cx
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Rimini Street clinches triple Stevie Awards for AI-powered support and stellar service, as judges hail GBP £10B client savings impact.
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Abacus adopts single brand after Medicus IT merger

Last month
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data protection
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fintech
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advanced persistent threat protection
Abacus unveils a single global brand after its merger with Medicus IT, uniting financial and healthcare cybersecurity under one banner.
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AI drives wasted cloud spend higher despite FinOps gains

Last month
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hybrid cloud
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Wasted cloud spend jumps to 29% as AI workloads surge, outpacing gains in FinOps maturity and sharpening focus on governance and risk.
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Hexaware unveils Agentverse AI platform for enterprises

Last month
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uc
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manufacturing
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Hexaware launches Agentverse, a governed AI agent platform with 600+ prebuilt agents to scale automation across enterprise operations.
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Alchelyst merger creates unified private markets platform

Last month
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digital transformation
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fintech
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cx
Alchelyst merges with Lyra Client Solutions to form a unified tech-enabled private markets servicing platform led by founder Joan Kehoe.
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Cynomi targets MSPs with new third-party risk push

Last month
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Cynomi is urging MSPs to tap booming demand for third-party risk services as supply chain attacks surge and compliance rules tighten.