Data Driven stories

EasyPicky predicts AI-driven retail, video shelf checks and phygital hubs will tackle GBP £1.5 trillion stock mismanagement by 2026.

Amperity has debuted an AI Customer Data Agent that turns natural-language prompts into live segments and customer journeys for marketers.

Syspro buys Estonia’s Evocon to plug real-time shop floor monitoring into its ERP, promising sharper visibility and performance insights.

UK start-up Rove has launched an AI market intelligence platform promising faster, cheaper global expansion for consumer brands.

Fluent Commerce is adding AI-driven A/B testing to Fluent Order Management to optimise retailers’ sourcing logic on live orders in real time.

MediaVision’s AI-driven Metis platform powers New Look campaign to UK Search Awards fashion win with standout non-brand SEO gains.

Outdated, inaccurate and duplicate records are crippling data-driven decisions, but simple verification and cleansing tools can reverse the damage.

Brands are ditching fragmented martech stacks for centralised platforms as AI, richer messaging and costs expose the limits of siloed channels.

Banks are turning apps and accounts into ad space, with SAS tipping media networks to lift non-interest income by up to 30% within two years.

Freshworks names AI-focused marketer Kady Srinivasan as CMO to sharpen its global brand and go-to-market engine in crowded SaaS markets.

Willow and BNP Paribas Real Estate link AI with digital twins to turn European buildings into conversational, data-driven assets.

OSINT investigators say data is now both their biggest barrier and opportunity, turning to AI to tame overload and plug critical gaps.

Agiloft launches AI-powered obligation manager to turn contract clauses into trackable data and cut revenue lost to missed commitments.

By 2026, CISOs will tame security noise, confront hidden AI risks and harness agentic AI to turn reactive defence into strategic action.

ANZ executives are shifting spend from costly ERP upgrades to agentic AI and automation as talent shortages and ROI pressure intensify.

Online marketplaces now dominate UK high-value shopping journeys, as brands risk invisibility without strong, optimised product data.

Nexxen links with Tubi and News Australia to open programmatic access to Tubi’s free ad-supported streaming inventory for local brands.

Bolt Insight raises GBP £7m led by Pembroke VCT to expand globally and build an AI “assistant chief insights officer” for brands.

GovHack’s 2025 Red Carpet Awards in Sydney spotlighted innovative open data projects driving public benefit across Australia and New Zealand.

Alteryx appoints Rajkumar Irudayaraj as SVP to lead global AI and technology partnerships, enhancing its cloud and analytics ecosystem worldwide.