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Qualcomm unveils Snapdragon X2 Plus for Copilot+ PCs
Unified Communications

Qualcomm unveils Snapdragon X2 Plus for Copilot+ PCs

Qualcomm debuts Snapdragon X2 Plus chip, promising faster, more efficient Copilot+ Windows 11 laptops arriving from major brands in 2026.

By Sean Mitchell • 4 min read • Tue, 6th Jan 2026
HP debuts slimmer AI laptops & creator all-in-ones
Gaming

HP debuts slimmer AI laptops & creator all-in-ones

HP has revealed a slimmer AI‑centric OmniBook Ultra 14 and OmniStudio X 27 creator desktop as it overhauls PCs for hybrid, creative work.

By Mark Tarre • 5 min read • Tue, 6th Jan 2026
AI agents to reshape brand discovery by 2026, says Kantar
Marketing Technologies

AI agents to reshape brand discovery by 2026, says Kantar

AI agents will reshape brand discovery by 2026, Kantar predicts, as marketers race to optimise for algorithmic assistants and micro‑communities.

By Shannon Williams • 6 min read • Tue, 23rd Dec 2025
Affiliate marketing budgets surge as brands seek cost efficiency
Artificial Intelligence

Affiliate marketing budgets surge as brands seek cost efficiency

Brands worldwide are boosting affiliate marketing budgets, citing its cost efficiency and stronger ROAS amid rising paid media costs, per new global research.

By Melvin Hipolito • 4 min read • Thu, 6th Nov 2025
Dell launches Pro Max laptops with AI features & 4K OLED
Displays

Dell launches Pro Max laptops with AI features & 4K OLED

Dell unveils Pro Max laptops with 4K OLED displays, NVIDIA RTX PRO GPUs and AI features, targeting creators, engineers and AI developers.

By Catherine Knowles • 4 min read • Fri, 18th Jul 2025
Dell launches new laptop range focusing on power & design
Network Infrastructure

Dell launches new laptop range focusing on power & design

Dell launches Dell 16 Premium and Dell 14 Premium laptops, featuring Intel Core Ultra processors, OLED screens, and up to 27 hours battery life for creators and students.

By Melania Watson • 4 min read • Fri, 27th Jun 2025
Lenovo unveils Legion 9i with 3D display for creators & gamers
Lenovo

Lenovo unveils Legion 9i with 3D display for creators & gamers

Lenovo unveils Legion 9i (18, 10), a gaming laptop with top-tier specs and AI features, launching June 2025 at EUR €4,499 for gamers and creators alike.

By Sean Mitchell • 4 min read • Thu, 8th May 2025
MSI unveils RTX 50 series laptops with Norse mythology flair
Gaming

MSI unveils RTX 50 series laptops with Norse mythology flair

MSI has unveiled its latest RTX 50 series laptops, inspired by Norse mythology's Yggdrasil, designed to cater to immersive gaming and professional demands.

By Sean Mitchell • 4 min read • Wed, 26th Feb 2025
Adobe launches Photoshop app for iPhone, Android soon
Marketing Technologies

Adobe launches Photoshop app for iPhone, Android soon

Adobe has launched its Photoshop app for iPhone, enhancing mobile editing with AI tools; an Android version is set to follow later this year.

By Melania Watson • 3 min read • Wed, 26th Feb 2025
Adobe unveils Live Co-Editing feature in Photoshop beta
EduTech

Adobe unveils Live Co-Editing feature in Photoshop beta

Adobe has unveiled Live Co-Editing for Photoshop, enabling multiple users to edit documents in real-time, enhancing collaboration and creativity across teams.

By Melania Watson • 3 min read • Wed, 15th Jan 2025
HP unveils AI-powered range for work & gaming at CES 2025
Gaming

HP unveils AI-powered range for work & gaming at CES 2025

HP has launched a new range of AI-driven products at CES 2025, targeting professionals, gamers, and creatives to enhance productivity and gaming performance.

By Catherine Knowles • 3 min read • Wed, 15th Jan 2025
Mys Tyler launches portal linking brands with creators
Content Creation

Mys Tyler launches portal linking brands with creators

Mys Tyler has launched a brand portal, connecting fashion labels with creators for affordable access to diverse user-generated content across multiple regions.

By Sean Mitchell • 3 min read • Tue, 19th Nov 2024
Apple unveils MacBook Pro with new M4 chip range
Unified Communications

Apple unveils MacBook Pro with new M4 chip range

Apple has launched its latest MacBook Pro range featuring the M4 chips, promising enhanced performance and battery life for creative professionals.

By Sean Mitchell • 4 min read • Thu, 31st Oct 2024

Stories from Other Regions

Creators stories

Exclusive: HubSpot VP on why AI is a creative catalyst for every employee
Marketing Technologies

Exclusive: HubSpot VP on why AI is a creative catalyst for every employee

HubSpot VP Scott Brinker says AI is transforming all employees into creators, enabling marketers to build and innovate without needing technical skills.

By Melania Watson • 5 min read • Wed, 18th Jun 2025
Lenovo unveils IdeaPad Slim 3 2025 in India from INR ₹63,790
Endpoint Protection

Lenovo unveils IdeaPad Slim 3 2025 in India from INR ₹63,790

Lenovo unveils IdeaPad Slim 3 2025 in India, featuring a sleek metal design and powerful Intel or AMD processors from INR 63,790.

By Catherine Knowles • 3 min read • Wed, 23rd Apr 2025
YouTube launches shopping affiliate programme with Shopee
YouTube

YouTube launches shopping affiliate programme with Shopee

YouTube has launched its Shopping affiliate programme in Singapore with Shopee, enabling creators to tag products in videos and drive sales while engaging audiences.

By Kaleah Salmon • 4 min read • Mon, 7th Apr 2025
APRA AMCOS supports Senate report on AI impact in Australia
Physical Security

APRA AMCOS supports Senate report on AI impact in Australia

APRA AMCOS has backed a Senate report urging regulatory reforms to protect Australian creators from the challenges posed by unregulated AI technologies.

By Catherine Knowles • 3 min read • Mon, 2nd Dec 2024