CMOtech US - Technology news for CMOs & marketing decision-makers

Business Intelligence (BI) stories - Page 19

The prevalence of computers in business (and everywhere) generates enormous quantities of data. Business Intelligence seeks to extract further value from this data (after it has served its immediate purpose, and is shunted off to storage) through analysis and contextualization. If data is described as the ‘new oil’, BI is the derricks tapping the well. BI generally requires uniform data before analysis can take place, with data extracted from source systems and loaded into secondary structures such as ‘data warehouses/lakes’. The analysis outputs are typically sent to managers and executives within the business in the form of reports (or managers are equipped with the tools to create their own reports) assessing performance, providing insights or identifying opportunities.
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PagerDuty introduces Agentic AI to enhance operations

Wed, 26th Feb 2025
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PagerDuty has launched its Agentic AI features in Asia, aiming to boost enterprise digital operations efficiency and reduce costs while enhancing customer satisfaction.
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New Relic unveils AI innovations to boost business agility

Wed, 26th Feb 2025
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data analytics
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multi-cloud
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digital entertainment
New Relic has unveiled innovative AI enhancements to its Intelligent Observability offerings, aiming to elevate business and IT operations for enterprises worldwide.
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KnowBe4 platform promises up to 400% return on investment

Fri, 21st Feb 2025
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data analytics
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advanced persistent threat protection
A report by Hobson & Company reveals that organisations using KnowBe4's HRM platform can achieve a ROI of 200% to 400% within just 3.5 months.
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Ellie.ai partners with CData to boost data connectivity

Thu, 20th Feb 2025
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data analytics
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bi
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connectivity
Ellie.ai has partnered with CData Software to enhance data connectivity, enabling users to access over 160 data sources seamlessly within the platform.
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Brian Hildebrand appointed CIO at ECI Software Solutions

Mon, 17th Feb 2025
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dr
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data analytics
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cloud services
ECI Software Solutions has appointed Brian Hildebrand as Chief Information Officer, tasked with enhancing its IT strategy and technology infrastructure.
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Black Pearl Group launches Bebop, AI sales platform

Fri, 14th Feb 2025
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data analytics
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martech
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marketing
Black Pearl Group has unveiled the beta launch of Bebop, an AI-driven sales intelligence platform, aimed at revolutionising SME sales strategies.
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Power Digital launches fusepoint to aid mid-market brands

Thu, 6th Feb 2025
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data analytics
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martech
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partner programmes
Power Digital has unveiled fusepoint, a new consultancy aimed at providing mid-market brands with advanced marketing solutions and actionable insights.
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AI seen as solution to key supply chain challenges: report

Fri, 31st Jan 2025
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data analytics
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supply chain
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digital twins
AI technology may offer solutions to pressing supply chain issues, according to a report revealing that 75% of supply chain leaders face significant data challenges.
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ARAX Holdings unveils 2025 blockchain revolution plans

Thu, 30th Jan 2025
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data analytics
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supply chain
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bi
ARAX Holdings is poised to reshape the blockchain landscape with its 2025 product lineup, leveraging the supportive tech policies of the Trump Administration.
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Cleaning up the chaos and elevating unstructured data value

Wed, 29th Jan 2025
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data analytics
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digital transformation
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bi
With unstructured data comprising 80-90% of global information, businesses must adopt modern management technologies to unlock its hidden value effectively.
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Applied Labs secures USD $4.2 million to boost AI solutions

Tue, 28th Jan 2025
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digital transformation
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Applied Labs has secured USD $4.2 million in funding to enhance AI solutions, aiming to improve business operations and customer support reliability.
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ThoughtSpot debuts Analyst Studio for AI & analytics

Wed, 22nd Jan 2025
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data science
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martech
ThoughtSpot has unveiled Analyst Studio, a new platform aimed at streamlining data preparation, enhancing analytics, and optimising cloud costs for data teams.
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Nearmap reveals Gen 6 AI with 130 enhanced detections

Mon, 14th Oct 2024
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smart cities
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data analytics
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ai
Nearmap has launched Generation 6 of its AI model, featuring over 130 location-based detections to enhance decision-making across various sectors.
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Global cloud governance market to reach USD $3.87bn by 2034

Fri, 5th Jul 2024
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data analytics
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hyperscale
The global cloud governance platform market is set to hit USD $3.87 billion by 2034, driven by AI integration, hybrid cloud adoption, and compliance needs.
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US consumers spend USD $331.6 billion online in first quarter 2024

Thu, 30th May 2024
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data analytics
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fintech
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martech
US consumers spent USD $331.6 billion online in Q1 2024, with groceries, electronics, and apparel driving growth, Adobe Analytics reveals.
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AI in media & entertainment market to reach USD $51.37 billion

Wed, 29th May 2024
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data analytics
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digital transformation
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digital entertainment
The artificial intelligence in media and entertainment market is set to rise from USD $10.24 billion in 2024 to USD $51.37 billion by 2034, driven by a 17.5% CAGR.
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RestorePoint.ai appoints David Iannacconi as VP of sales

Fri, 24th May 2024
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data analytics
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hyperscale
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public cloud
RestorePoint.ai appoints David Iannacconi as VP of Sales, banking on his 30 years of experience to enhance their secure data solutions for mid-sized firms.
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Gen Z drives demand for AI-powered smartphones, says Kantar data

Thu, 9th May 2024
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data analytics
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ai
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ios
Gen Z's appetite for AI-powered smartphones, particularly Samsung's Galaxy S24, is driving market demand according to Kantar's recent data analysis.
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AI surpasses humans in key workplace tasks, Stanford study reveals

Thu, 25th Apr 2024
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data analytics
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planning
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ai
Stanford's latest study reveals AI's superiority over humans in tasks including image classification and basic reading comprehension, but warns against over-reliance.
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Salesforce introduces Einstein Copilot, a customisable AI assistant

Wed, 28th Feb 2024
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crm
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data analytics
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martech
Salesforce unveils public beta for Einstein Copilot, a customisable AI assistant set to revolutionise customer relationship management by utilising company-specific data securely.