CMOtech US - Technology news for CMOs & marketing decision-makers

Latest news - Page 67

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Kore.ai launches AI platform for enterprise workflow automation

Mon, 24th Feb 2025
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analyst report
Kore.ai has unveiled AI for Process, a no-code platform designed to revolutionise enterprise workflow automation and optimise decision-making.
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How to secure Gen AI prompt fields: Battling a new cyber frontier

Mon, 24th Feb 2025
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advanced persistent threat protection
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As hackers exploit vulnerabilities in Gen AI prompt fields, organisations face mounting security challenges and must adopt innovative measures to safeguard their systems.
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Medallia unveils Fabrice Martin as new Chief Product Officer

Sat, 22nd Feb 2025
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Medallia has appointed Fabrice Martin as Chief Product Officer, bringing over 30 years of experience to enhance its customer experience solutions.
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AI to drive business growth in UK & USA, survey reveals

Fri, 21st Feb 2025
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investment
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data management
The 2025 VivaTech Confidence Barometer shows high optimism among American and UK business leaders regarding technology, with 87% confident in its potential.
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Tech executives prioritise AI, face privacy & eco concerns

Fri, 21st Feb 2025
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ai
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cybersecurity
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misinformation
The VivaTech Confidence Barometer shows 85% of tech firms prioritising AI investment, with US executives most optimistic about national competitiveness.
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The hidden costs of legacy systems: why mid-market supply chains need modernising in 2025 and beyond

Fri, 21st Feb 2025
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digital transformation
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supply chain
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ai
Mid-market supply chains are urged to modernise their outdated IT systems, as 97% of professionals acknowledge legacy technology hampers agility and efficiency.
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Why email security needs automated incident response

Fri, 21st Feb 2025
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firewalls
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phishing
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advanced persistent threat protection
As email threats evolve, firms must adopt automated incident response to swiftly mitigate risks and protect sensitive data from malicious attacks.
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App marketing trends: Rising ad budgets & KPI targets

Fri, 21st Feb 2025
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digital entertainment
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A new survey by Liftoff and AppsFlyer reveals a 54% rise in aggressive KPI targets for app marketers, with many adapting to changes in ad strategies and budgets.
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Robotic Marketer founder addresses workplace gender issues

Fri, 21st Feb 2025
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employment
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gender equality
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gender gap
Mellissah Smith, Founder of Robotic Marketer, champions gender equality in workplaces, urging both men and women to actively support female career growth.
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AI boosts work-life balance for US business leaders

Fri, 21st Feb 2025
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microsoft
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A recent report reveals that 61% of US business leaders believe AI is enhancing their work-life balance, with ChatGPT as the preferred tool.
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Adobe celebrates 35 years of Photoshop with new series

Thu, 20th Feb 2025
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visual effects
Adobe is celebrating 35 years of Photoshop with a new series featuring industry professionals, reflecting on its revolutionary impact since 1990.
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Exclusive: How Constant Contact is empowering small businesses

Thu, 20th Feb 2025
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financial systems
Constant Contact continues to empower small businesses with tailored marketing solutions, leveraging AI to enhance efforts for over 500,000 customers globally.
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Sitecore unveils over 250 AI-driven platform enhancements

Thu, 20th Feb 2025
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Sitecore has unveiled over 250 enhancements to its digital experience platform, empowering marketers with AI capabilities for personalised content creation.
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Ignition appoints Bec Donnelly as VP for global expansion

Wed, 19th Feb 2025
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hcm
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partner programmes
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management
Ignition has appointed Bec Donnelly as Senior Vice President of People & Culture to drive its global expansion strategy and enhance team performance.
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Nishant Arora named SVP of marketing at Netcore Cloud

Wed, 19th Feb 2025
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Netcore Cloud has appointed Nishant Arora as Senior Vice President of Marketing to bolster its global strategies and enhance demand generation efforts.
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HubSpot & Canva join forces to streamline design processes

Wed, 19th Feb 2025
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martech
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cdp
HubSpot and Canva have teamed up to enhance efficiency for small and medium-sized businesses by integrating Canva's design tools within HubSpot's platform.
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To build or to buy? Tackling KYC complexities in client onboarding

Wed, 19th Feb 2025
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digital transformation
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risk & compliance
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ai
In an era where speed and efficiency are paramount, banks must decide between building custom KYC systems or investing in advanced SaaS solutions to enhance client onboarding.
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Survey shows outdated tech frustrates UK & US consumers

Wed, 19th Feb 2025
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digital transformation
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cx
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martech
A YouGov survey reveals growing dissatisfaction with customer service in the US and UK, as 69% of consumers blame outdated technology for their frustrations.
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Proto appoints Todd Bouman as CEO amid rapid expansion

Mon, 17th Feb 2025
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edutech
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samsung
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hp
Todd Bouman has been named CEO of Proto, succeeding founder David Nussbaum, as the firm looks to revolutionise hologram and spatial computing technologies.
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HR, but smarter: The game-changing impact of an employment operating system

Mon, 17th Feb 2025
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hcm
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workforce technology
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opinion
Employers are increasingly turning to employment operating systems to streamline HR processes, reduce inefficiencies, and enhance workforce management across the globe.