CMOtech US - Technology news for CMOs & marketing decision-makers

VFX stories

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Behind DeepMind & Darren Aronofsky's AI-led short film slate

Last month
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ai ethics & governance
Google DeepMind teams with Darren Aronofsky's Primordial Soup to produce three AI-driven short films, starting with ANCESTRA, On This Day...1776.
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Adobe expands Firefly Foundry AI with major film deals

Fri, 23rd Jan 2026
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Adobe broadens Firefly Foundry with major Hollywood deals, pitching brand-safe generative AI tools for film, TV and immersive content.
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Adobe boosts AI video tools & unveils USD $10m fund

Wed, 21st Jan 2026
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digital entertainment
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rpa
Adobe unveils expanded AI video tools for Premiere and After Effects and pledges USD $10m in new Film & TV Fund grants for creators.
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Hetzner unveils GEX131 Blackwell GPU server for AI

Fri, 9th Jan 2026
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virtualisation
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data protection
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data analytics
Hetzner has launched its GEX131 GPU server with Nvidia's RTX Pro 6000 Blackwell and Intel Xeon Gold, aimed at AI and 3D workloads.
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Luma AI unveils Ray3 Modify for controllable AI video

Sat, 27th Dec 2025
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visual effects
Luma AI debuts Ray3 Modify, a controllable video model in Dream Machine that reshapes scenes while preserving actors' performances.
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Adobe partners with Runway to power pro AI video tools

Fri, 19th Dec 2025
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martech
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Adobe strikes multi-year deal with Runway to bring its latest Gen-4.5 generative video model and pro AI tools into Firefly and Creative Cloud.
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Adobe adds Firefly video tools & unlimited AI use

Wed, 17th Dec 2025
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digital entertainment
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rpa
Adobe expands Firefly with prompt-based video edits, browser editor, partner models and a promo offering unlimited AI generations for some.
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Explainer: Should Big Tech own Hollywood?

Tue, 9th Dec 2025
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physical security
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digital entertainment
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genai
Netflix's USD $72 billion bid for Warner Bros raises a stark question: is Hollywood's future in the hands of Silicon Valley's algorithms?.
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Wētā FX & AWS unite to develop AI tools for VFX artists

Fri, 5th Dec 2025
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ai
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ai models
Wētā FX and AWS collaborate to develop AI tools that enhance VFX artists' creativity and cut production time on complex visual effects projects.
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Autodesk expands free access to pro software for 150m global learners

Thu, 20th Nov 2025
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edutech
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ai
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visual effects
Autodesk now offers free professional software to over 150 million students worldwide, boosting skills in design, engineering, and AI to tackle talent shortages.
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Moonvalley launches first fully licensed AI model for filmmakers

Wed, 9th Jul 2025
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Toronto company releases Marey, an AI video model offering filmmakers precise creative control and licensed content for professional film production.
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Chaos acquires EvolveLAB to enhance AEC AI solutions

Thu, 27th Feb 2025
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data analytics
Chaos has acquired EvolveLAB, enhancing its design-to-visualisation solutions for the AEC industry, particularly through innovative AI technologies.