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GlobalLogic joins AI-RAN Alliance to boost AI in telecom networks
Network Infrastructure

GlobalLogic joins AI-RAN Alliance to boost AI in telecom networks

GlobalLogic has joined the AI-RAN Alliance to enhance AI integration in radio access networks, boosting automation, efficiency and new revenue opportunities in telecoms.

By Catherine Knowles • 3 min read • Wed, 18th Jun 2025
Taboola unveils DeeperDive to help publishers monetise AI search
Network Infrastructure

Taboola unveils DeeperDive to help publishers monetise AI search

Taboola launches DeeperDive, an AI answer engine on publisher sites, helping monetise content and boost user engagement amid rising AI search challenges.

By Catherine Knowles • 4 min read • Thu, 12th Jun 2025
Jenny Welsh joins UniTaskr to drive global growth, diversity
Marketing Technologies

Jenny Welsh joins UniTaskr to drive global growth, diversity

Jenny Welsh joins UniTaskr as Head of Growth and Strategy to spearhead global expansion and promote diversity in the student work platform sector.

By Jed Nykolle Harme • 3 min read • Thu, 12th Jun 2025
AI & hybrid pricing drive double subscription growth rates
Digital Transformation

AI & hybrid pricing drive double subscription growth rates

Businesses adopting AI with hybrid pricing models see subscription growth rates double, outperforming those who do not adjust pricing alongside AI integration.

By Shannon Williams • 4 min read • Fri, 6th Jun 2025
Moloco & Xiaomi join forces to boost global ad targeting
Marketing Technologies

Moloco & Xiaomi join forces to boost global ad targeting

Moloco partners with Xiaomi to enhance ad targeting across its 702 million global users, boosting monetisation and campaign effectiveness internationally.

By Catherine Knowles • 3 min read • Wed, 4th Jun 2025
Nexxen unveils nexAI suite to transform advertising with AI
Marketing Technologies

Nexxen unveils nexAI suite to transform advertising with AI

Nexxen unveils nexAI, an AI-powered suite transforming its advertising platform to enhance campaign planning, activation, optimisation, and monetisation.

By Sean Mitchell • 3 min read • Mon, 28th Apr 2025
CFOs face challenges turning AI investments into business profits
Digital Transformation

CFOs face challenges turning AI investments into business profits

A study reveals 71% of global CFOs struggle to monetise AI despite recognising its critical role, with only 29% having effective revenue models in place.

By Shannon Williams • 3 min read • Thu, 24th Apr 2025
Auctane streamlines billing with expanded BillingPlatform use
Marketing Technologies

Auctane streamlines billing with expanded BillingPlatform use

Auctane is expanding its use of BillingPlatform to streamline billing and financial reporting across its growing suite of shipping products worldwide.

By Melania Watson • 3 min read • Thu, 17th Apr 2025
beIN & Planetcast boost sports broadcasts in Asia Pacific
Disaster Recovery

beIN & Planetcast boost sports broadcasts in Asia Pacific

beIN Asia Pacific has partnered with Planetcast to enhance sports programming delivery across Southeast Asia and Australia, integrating advanced cloud-based solutions.

By Catherine Knowles • 3 min read • Fri, 28th Mar 2025
AppsFlyer report: hybrid monetisation reshapes app revenue
iOS

AppsFlyer report: hybrid monetisation reshapes app revenue

AppsFlyer's 2024 report reveals a shift towards hybrid monetization in apps, essential for optimising revenue as user acquisition costs rise.

By Kaleah Salmon • 3 min read • Fri, 13th Dec 2024
Yahoo expands identity solutions with new publisher tools
Marketing Technologies

Yahoo expands identity solutions with new publisher tools

Yahoo has strengthened its Identity Solutions, now accessible through major publisher tools and Supply Side Platforms, enhancing audience monetisation.

By Kaleah Salmon • 3 min read • Thu, 24th Oct 2024

Stories from Other Regions

Monetisation stories

TokenVisor aims to optimise monetisation of AMD GPU LLM neoclouds
Semiconductors

TokenVisor aims to optimise monetisation of AMD GPU LLM neoclouds

Embedded LLM and AMD launch TokenVisor, a platform to help GPU neocloud providers monetise and manage Large Language Model workloads efficiently.

By Catherine Knowles • 3 min read • Tue, 8th Jul 2025
Titan OS expands with Vestel deal & new TV ad measurement tools
Data solutions

Titan OS expands with Vestel deal & new TV ad measurement tools

Titan OS partners with Vestel to power smart TVs for UK retailer Currys and launches tools to boost ad performance measurement on connected TV devices.

By Kaleah Salmon • 3 min read • Fri, 27th Jun 2025
YouTube marks 20 years as top platform for influencer spend
Marketing Technologies

YouTube marks 20 years as top platform for influencer spend

YouTube, marking 20 years, remains the top platform for influencer spend with 2.476 billion users and highest EMV returns in 2025 projections.

By Kaleah Salmon • 3 min read • Fri, 30th May 2025
Amazon's APS welcomes inclusion of Melbourne startup Vudoo
Marketing Technologies

Amazon's APS welcomes inclusion of Melbourne startup Vudoo

Amazon has welcomed Melbourne-based adtech startup Vudoo into its Publisher Services Connections Marketplace, enhancing publishers' ability to monetise content effectively.

By Melania Watson • 3 min read • Tue, 15th Apr 2025
YouTube launches shopping affiliate programme with Shopee
YouTube

YouTube launches shopping affiliate programme with Shopee

YouTube has launched its Shopping affiliate programme in Singapore with Shopee, enabling creators to tag products in videos and drive sales while engaging audiences.

By Kaleah Salmon • 4 min read • Mon, 7th Apr 2025
Asian super apps growth slows but remain dominant
WeChat

Asian super apps growth slows but remain dominant

New research indicates that while Asian super apps dominate the market, user growth has slowed markedly, with 499 million projected for 2024.

By Sean Mitchell • 3 min read • Thu, 24th Oct 2024