Fire on the Hill stories
Fire on the Hill unveils GEO service to boost AI brand visibility
Tue, 29th Jul 2025
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fire on the hill
Fire on the Hill launches GEO service to help brands shape and track their presence in AI-generated search results, boosting visibility and trust.
Senior UK & US communicators expect bigger budgets by 2026
Wed, 18th Jun 2025
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fire on the hill
By 2026, 80% of senior UK and US communications leaders expect larger budgets and greater influence, driven by AI adoption and strategic roles despite economic uncertainty.
Fire on the Hill grows US team & wins major client contracts
Fri, 2nd May 2025
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fire on the hill
Fire on the Hill bolsters U.S. presence with new senior hires and key client wins across tech, travel, education, and energy sectors, expanding its New York base.
Journalists shift from X to Bluesky amid policy concerns
Thu, 20th Mar 2025
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fire on the hill
A study by Fire on the Hill reveals that 25% of journalists are now active on Bluesky, signalling a shift away from X amid concerns over platform policies.
Firms face rising threat of misinformation to reputation
Thu, 16th May 2024
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fire on the hill
A new study by Fire on the Hill and Mercury Analytics reveals that 60% of companies have suffered adverse effects from misinformation, calling for urgent action to protect corporate reputations.